1. “Fear has a very concrete power of keeping us from doing and saying the things that are our purpose.”
Luvvie Ajayi Jones calls herself a ‘professional troublemaker,’ and in this very awesome 10-minute TED talk
encourages us to be brave and speak up, even when it doesn’t feel comfortable.
I loved loved loved this video and can’t let it go without sharing more inspiring quotes with you, but really you should just go and watch it yourself. 💖 “Comfort is overrated. Because being quiet is comfortable. Keeping things the way they've been is comfortable. And all comfort has done is maintain the status quo. So we've got to get comfortable with being uncomfortable by speaking these hard truths when they're necessary.” “Being yourself can be a revolutionary act. And in a world that wants us to whisper, I choose to yell.” 2.
Let loose your inner Marie Kondo on your digital clutter and reduce the digital carbon emissions of your business. Our friends at Wholegrain Digital and Business Declares have created this handy toolkit
to walk you through the process, which admittedly doesn’t have much to do with Marie but hey I’m having fun. 😉3. “When you know where your company and your customer’s values align, it becomes easy to find the right nonprofit partners, worthy causes, brand advocates and get s**t done. Oh yes, and grow your business along the way.”
Even small businesses can benefit from brand activism and it doesn’t have to be expensive or complicated. That’s the message from RoundPeg with this example of how a small start-up connected with local customers who share their values
. 🐱4. 25 badass women shaping climate action in 2021
. 🌱5. “Ask yourself: How did this particular thing I want to sell (or “reinvent”) even come into existence?"
In this thought-provoking article
, Rachel Elizabeth Cargle urges white entrepreneurs to recognize that cultural appropriation is a form of white supremacy, and to consider their role in this. In order to be a true ally, we need to go beyond standard product-market fit research and look at the cultural implications of what we’re selling. 👍