Ooooh, check out Waste Not
, a new open source database of sustainable suppliers for business. Tools like these make it easier for companies to make ethical decisions and are very much needed.2.
In Nat Eliason’s newsletter
last week he mentioned one way that Growth Machine
—his content marketing agency—is supporting social change:"One thing we did at Growth Machine earlier this year was give everyone a $200 bonus through Zestful that they could only use for donating to charities. And we let people allocate any of their unused monthly food & beverage stipend to charity as well."
This is a simple but meaningful way to empower employees while making an impact. Social impact initiatives don't need to be fancy or complicated projects to be effective.
And snooping on Nat’s Twitter I came across a thread
where he talked about how some of the most amazing parts of building a business are the moments where you see the impact you’re making in your employees’ lives, such as “the first time someone on your team gets hit with a big medical bill, and your company's health insurance pays for most of it.”
Again, simple but meaningful for the win! 💪3.
Did you know that October is Blindness Awareness Month? Just the right time to look at how you can make your social media and other online content more accessible.
Digital accessibility advocate Alexa Heinrich
shares five easy ways to do just that in this article at Sprout Social
. Tips include putting your emojis at the end of your content and avoiding custom fonts.