What does it take to become a carbon neutral company—and then to go beyond net zero emissions?This article
breaks down the journey that Stripe started in 2017, and comes with a handy worksheet for you to use with your own company.
They then followed up their commitment to offsetting with a further commitment in 2019
to remove carbon dioxide from the atmosphere. And a few months ago they announced their first negative emissions purchases
, stating:"Our goal is not only to remove carbon from the atmosphere, but to become an early member of an ecosystem of funders and founders who will invent ways to solve the world’s largest collective problem."
They've also published a collection of source materials
for others to use when considering negative emissions purchasing.2.
U.S. consumers expect companies and brands to take concrete action on systemic racism, according to the results of a new survey by global communications firm Edelman
. Among the stats:
- 77% of respondents said it is "deeply important that companies respond to racial injustice to earn or keep their trust."
- Words alone aren't enough. Three-quarters of Black respondents said companies need to take concrete action, with only 44% of respondents believing that the business community has done so.
So let's take some action. Where to start? Watch the Small Business Reimagined Town Hall
"to listen, learn & commit to building equitable, anti-racist organizations."3.
Webinars are all the rage in our pandemic life so I hesitate to fill up your calendar with more. But this series of free webinars
from Conscious Capitalism looks worthwhile. I've signed up for the one with Rebecca Henderson, author of Reimagining Capitalism in a World on Fire
Five venture capitalists weigh in on how the startups born in 2020 will be different from their predecessors in this article from Protocol
Lots of interesting thoughts on how the coronovirus and the Black Lives Matter movement will impact these fledgling companies, but of course I’m partial to the optimism around increasing diversity and making a social impact:"These new startups are likely to be more purpose-driven with regards to their missions, business impact and cultures. The ones that capture our attention will be built around solving customer needs versus desires; they will prioritize sustainability practices and be hyper aware of their overall footprint on the planet; and importantly, they will be building diverse teams with inclusive practices. These startups won't be afraid of having important and often difficult or uncomfortable conversations and will understand their ability to influence for good."5.
from GreenBiz is warning us to be weary of buzzwords
. 'Regeneration' and 'sustainability,' he's looking at you.